Blockchain Technology for Digital Marketing
Discover the innovative BlockClick platform and how our configurable smart contracts will change the way digital media is purchased. We are using a public Blockchain to provide trust & transparency in digital media transactions by storing impression, click & conversion data. This is a world first for the industry in terms of fraud protection for the advertiser and guaranteed payment for the media buyer.
However modernized it may seem, the present day digital marketing landscape is plagued witha plethora of issues, leaving buyers and sellers frustrated, and with minimal recourse. Payment delays, fraud, and mixed expectations of traffic sourcing continue to squander time, leaving efficiency to be desired. Although digital marketing has dominated most other mediums, its operating factors still seem to be archaic in nature. The relationship between involved parties continually dissipates, leaving a broken environment that is in dire need of a new, systemic change.